Digital marketing is both an art and a science. On one hand, you need to be creative to continually share content that’s relevant and exciting to your audience. On the other hand, you need to be analytical in understanding and measuring what works and what doesn’t.
That combination, in addition to the fact that new trends and social media platforms enter the scene regularly, is what makes digital marketing so difficult—and exciting.
Whether you’re starting from zero or hoping to keep up with the latest digital marketing trends, these online courses can help you build a presence for your business that stands the test of time.
[Read more: 5 Free Online Classes for Entrepreneurs]
Best for beginners
Fundamentals of Digital Marketing by Google is a free